Data, the new gold. Or welcome to the dark side.
Scammer using you data? Like it or not your opinions and information about yourself is valuable. Retailers, service providers and yes, crooks. The amount of information about each of us that is available for free or for sale online is frightening! There are hundreds of legal data brokers buying and selling this information. There are also lots of cybercriminals who use this, and stolen information for their own gain? Many of these masquerade as compensation advisers, Diesel emissions claims, missold mortgages etc. in the first instance they've already identified you as having a propensity to pursue claims. A large industry has developed clever ways of mining that data from you, ...methods range from asking you your opinion to asking you deep questions about your finances. With the advent of the internet comes a lot of white noise and a lot of retailers and service providers are looking at new ways of targeting their products and services to the people who are most likely to...